Healthcare advertising in the UAE is regulated, patients take longer to decide, and success is measured in appointments. A healthcare-only agency plans for all three from the start.
Which regulators apply to healthcare advertising in the UAE?
Healthcare advertising is regulated by the Dubai Health Authority (DHA) in Dubai and the Ministry of Health and Prevention (MOH) in the other emirates. Adyep campaigns follow their regulations.
Do you work with clinics outside Dubai?
Yes. Adyep is based in Dubai and serves clients across the UAE.